NOAH SHAFIR

COMMONLY MISTAKEN AS "NOVA",

I am a Graphic Designer and Illustrator with experience in agency, corporate, and freelance settings. I thrive on creating engaging visuals and storytelling through digital, print, and multimedia design, helping brands communicate their message with impact.

WORKS

rebranding/graphic production - Weight Loss By Gina

2022-2026

Introduced to this client by another freelancer building a team, I was tasked with preparing Spring/Summer weight loss materials under tight deadlines. This project led to further opportunities, including a full-time position as the internal graphic designer at Weight Loss By Gina.

In this role, I helped shape a cohesive and functional brand, working on merchandise design, digital marketing, website and app design, product redesigns, book layouts and more.

exterior signage - Trent University

2023

I worked with Trent University to develop exterior signage for their Momentous campaign, aimed at showcasing the exciting and groundbreaking experiences at their campuses. Working within strict brand guidelines, I designed pieces that let the brand speak for itself, emphasizing large text and cutouts for maximum impact.

The resulting ads were produced for billboards and lamppost signs in the city centers of Peterborough and Oshawa.

spotify canvas animation - Coalition Music

2023

Working with Coalition Music, I transformed the existing single artwork for Sophia Fracassi’s song “Christmas All Over Again” into a Spotify Canvas animation.

The seven-second loop animates the song title over the imagery, reinforcing the idea of repetition implied by “All Over Again.”

branding/social media - CHZ PLZ

2019-2020

As a contractor with Giant Shoe Creative Agency, I helped rebrand thestart-up catering company CHZ PLZ. Targeting a “Web 2.0” audience, I used high-contrast black and yellow elements and a bold wordmark to distinguish the brand from traditional catering companies.

Following the rebrand, I also developed social media designs to extend the new visual identity. Various pieces were mocked up, presented, and executed throughout the project, as shown above.